BTS V’s style: how to dress like Kim Taehyung

Lo stile di V dei BTS (Kim Taehyung): guida su come vestirsi come V | Vittorio Citro Boutique

Style guide · Korean fashion

We know it well, even from behind the counter: all V of BTS has to do is wear something and that something disappears from shelves around the world. These days, Kim Taehyung is everywhere because his global campaign with Champion, “True Champion”, has just been announced. But behind the hype is what really interests us: a precise, recognizable, elegant style.

In short
  • V's style = quiet luxury with generous volumes: wide-leg trousers, oversized pieces, neutral tones.
  • The formula: contrast between tailored and sporty, a restrained palette, a vintage touch.
  • How to recreate it for yourself: wide-leg trousers + fluid shirt + retro sneaker (Adidas Samba).

Who is V and why his style sets trends

V is among the most-followed BTS members in the world for his fashion sense: when he wears something, that something sells out. His look isn't loud, but rather a soft, refined elegance made up of timeless pieces, luxurious fabrics and a vintage touch.

That's why luxury brands like Celine compete for him, and why even a sportswear campaign like Champion's, with him, becomes a matter of style and not just sweatshirts.

V's 4 style codes

His wardrobe revolves around a few clear principles, closely aligned with the quiet luxury aesthetic - but with a personal signature: volume.

01Tailoring with generous volumesWide-leg pleated trousers, oversized pieces with an almost Japanese cut, unstructured blazers: the silhouette is relaxed, never rigid.
02Neutral, warm tonesCamel, cream, brown, gray, black. A restrained palette that makes everything look more expensive and timeless.
03The vintage touchRetro glasses, classic-cut knitwear, details that look inherited rather than bought yesterday.
04The retro sneakerAlongside tailoring, 1970s-80s sneakers: the contrast that makes the look feel current.

How to dress like V: the right pieces

You don't need a Korean wardrobe: all you need are the right pieces, the ones V would wear. The heart of the look is the oversized silhouette - soft wide-leg trousers and a fluid shirt - finished with a retro sneaker. Here's how to build it from our selection.

  • Wide pleated trousers. The foundation: Be Able wide-leg trousers in black, khaki or beige instantly create the right silhouette.
  • The oversized shirt. Fluid, worn open or half-tucked, in a neutral shade or black.
  • The retro sneaker. The suede Adidas Samba, Gazelle and Campus: the sporty contrast that makes everything feel current.
  • Warm-toned knitwear. Cream, camel or chocolate turtlenecks and sweaters in knitwear.
The secret isn't copying V: it's stealing his method. Oversized volumes, a restrained palette, one vintage touch - and the look builds itself.

3 outfits to copy

Three ready-to-wear formulas, with pieces from our selection, to bring V's style into your everyday wardrobe.

Look 1Relaxed daytimeWide beige trousers + oversized white shirt half-tucked + Adidas Samba. Retro sunglasses and you're all set.
Look 2Soft tailoringBlack pleated trousers + cream turtleneck + an unstructured blazer. On your feet, a clean loafer or Sambas to soften the look.
Look 3Signature denimBaggy jeans + warm-toned crew-neck knitwear + shirt worn open as an overshirt. Volume on top, volume below, neutral palette.

The secret: contrast

V's style lesson is all about this: mixing tailoring and sportswear. Soft trousers with a T-shirt and sneakers; a fluid shirt with baggy jeans and a retro shoe. It is the interplay between elegant and casual that makes the look modern and never overly formal.

V's aesthetic is, ultimately, the same as quiet luxury: quality that does not need a logo, neutral tones and pieces made to last. We explore it in our quiet luxury style guide.

Frequently asked questions

What style does V from BTS have?
V has an elegant, relaxed style, close to quiet luxury but with a distinct passion for voluminous silhouettes: wide-leg trousers, Japanese-cut oversized pieces, warm neutral tones (camel, cream, brown), vintage touches and retro sneakers. He is an ambassador for luxury brands such as Celine and Cartier, as well as the face of the Champion True Champion campaign.
How can you dress like Kim Taehyung?
Start with a relaxed, voluminous base: soft wide-leg pleated trousers and an oversized shirt in neutral or black tones. Add warm cashmere or wool knitwear and complete the look with retro suede sneakers such as Adidas Samba or Gazelle. The secret is the contrast between elegant and sporty, with a muted palette.
Which brands does V wear?
V is an ambassador for Celine and Cartier and the star of Champion's global campaign launched in August 2026. His looks combine luxury and vintage pieces, always with a personal and recognizable flair.
What is V's campaign with Champion?
It is called True Champion, a global campaign launched on August 10, 2026, with V as ambassador, inspired by his love of jazz, vintage and a slower pace of life. It celebrates creativity and individuality in style.
VCWritten by the Vittorio Citro Boutique editorial team - luxury multibrand boutique in Roccapiemonte, heir to a family in fashion since 1917, six generations of fashion expertise and over 200 selected brands.

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