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Milan Fashion Week without an invitation: what to do from September 22 to 28, 2026
Milan Fashion Week, from September 22 to 28, 2026, can also be experienced without an invitation. Almost all the shows are streamed, Vogue World can be watched live on Tuesday... Read more...
Vogue World Milan 2026: the evening in the Galleria, what time is it and how to watch it
Vogue World arrives in Italy for the first time on Tuesday, 22 September 2026, at 8 p.m., in the Galleria Vittorio Emanuele II in Milan. It is the fifth edition... Read more...
Milan Fashion Week September 2026: the day-by-day runway schedule
Milan Fashion Week for September 2026 runs from Tuesday the 22nd to Monday the 28th of September and presents the Spring/Summer 2027 collections. Prada opens the week on Tuesday at... Read more...
Fall-Winter 2026-2027 down jackets: trends for women and men
The down jacket for fall-winter 2026-2027 is thinner, more urban, and often made from a fabric that reflects the light. The new development is not the down jacket itself: it... Read more...
Fall-Winter 2026-2027 coats: the trend-led styles and how to choose them
The autumn-winter 2026-2027 coat is long, made from wool and has a soft shoulder. Around this silhouette, three details that had disappeared for a few seasons are returning: the oversized... Read more...
What to wear for Christmas and New Year’s Eve: outfits and when to buy them
The boutique guide · The holidaysChristmas and New Year's Eve are one week apart and call for almost opposite ways of dressing. The first is spent at home, at the... Read more...
Fall-Winter 2026-2027 outerwear: coats, down jackets, and jackets
Trends · Autumn-winter 2026-2027Outerwear is the category we spend the most on and get wrong most often, because we try it on in a shop at twenty degrees and wear... Read more...
Fall-winter 2026-2027 trousers and jeans: the fits that matter
Season guide · Autumn-winter 2026-2027Two pairs of jeans in the same colour, hanging next to each other, can behave completely differently when worn. One holds its crease and stands on... Read more...
Coat, down jacket, or jacket: how to choose your outerwear
Coat, puffer jacket, parka or bomber: how to choose men’s outerwear by understanding the insulation and membrane. The boutique’s guide to winter. Read more...
Fall-winter 2026-2027 knitwear: how to choose a sweater
Sweaters, cardigans and turtlenecks for fall-winter 2026-2027: how to read the label, what changes between pure and blended cashmere, and how to make them last. Read more...
Fall-Winter 2026-2027 boots: which ones are truly worth choosing
Guide to the season · Autumn-winter 2026-2027A boot is the shoe you buy in September and wear in November, which is why people get it wrong: you choose it in... Read more...
Fall-Winter 2026-2027 fashion trends: what is really changing
The three shifts redefining this season's wardrobe: suede as a material, brown instead of black, and softer volumes. Read more...
Fall-winter 2026-2027 sneakers: the silhouettes that truly stand the test of time
Suede, animal prints, and low-profile terrace silhouettes: what’s trending in cold-season sneakers, and what to buy if you’re getting just one pair. Read more...
Autumn-winter 2026-2027 bags: the shapes that matter (and those that fade)
Hobo, bucket, East-West shoulder bags, and soft shoppers: autumn shapes, suede as the season’s signature material, and brown instead of black. Read more...
Combat boots: how to choose them, and the three mistakes that make you return your shoes
Construction, leather, and fit: the three things that determine whether a combat boot lasts eight years or gets returned. Read more...
Slippers have stopped being just for indoors (and how to really wear them)
There’s a scene we’ve seen repeating in the boutique for the past couple of years, and this year it has become the norm: a customer walks in wearing Tasman shoes... Read more...
Chunky loafers: the shoe of autumn 2026 (and how to wear them)
Trends · Autumn 2026There is one shoe returning to the centre of every look this autumn: the loafer. But not in the slim version of the past: this season calls... Read more...
Lace-up boots: the statement shoe for fall 2026 (and how to style them)
Trends · Autumn 2026There is one shoe that, this autumn, brings the runway and the street together: the lace-up boot. From the “corset effect” lace-ups seen at Prada and Marni... Read more...
BTS V’s style: how to dress like Kim Taehyung
Style guide · Korean fashionWe know it well, even from behind the counter: all V of BTS has to do is wear something and that something disappears from shelves around... Read more...
Structured bags: the return of shape (and how to choose one that lasts)
After seasons of soft, slouchy bags that rest against the hip, fashion is changing direction and rediscovering structure. The structured bag, the rigid style that "stands on its own", has... Read more...
Kitten heel: the low heel making a comeback (and how to wear it well)
After seasons of 12 cm heels and sneakers everywhere, fashion is changing course and rediscovering an apparently understated shoe: the kitten heel, a low, tapered heel just a few centimetres... Read more...
Arabic perfumes for women: the best options and how to choose the right one
Women's Arabic perfumes have become something of a cult favorite: warm, sensual trails that stay in the memory of everyone you meet. They are not shy fragrances - and perhaps... Read more...
Dragon Diffusion: the guide to woven leather bags (styles, how to choose and care for them)
The woven leather bag is one of those classics that boutique customers recognize at first glance: you see it on influencers' arms, in shop windows, and on the streets of... Read more...
Quiet luxury and Old Money style: how to truly achieve it (straight from the boutique)
Quiet luxury did not originate on TikTok. It is how certain families have always dressed: without logos, without shouting, with pieces that last for decades and can only be recognized... Read more...
Women's coat: size, fit, and what the label says
Boutique guide · Women's coatsThe question we're asked most often in the store isn't which style is fashionable: it's which size to choose. And the answer is always the same,... Read more...
Arabic perfumes: why they are so popular and how to choose the right one
For the past couple of years, you've been encountering them everywhere: in the elevator, in line at the café, beneath the coat of the person passing by. Arabian perfumes -... Read more...
Suede: the texture defining fall 2026 (and how to wear it without ruining it)
There is a material you can feel before you even see it this autumn: suede. Soft, velvety, warm to the touch and to the eye, it is the texture dominating... Read more...
Bridal Shoes: How to Choose Them for Comfort, Color, and Heel Height (Boutique Guide)
Bridal shoes are the only accessory you will wear throughout the longest day of your life: from getting dressed in the morning to the last dance. That is why the... Read more...
Arabic fragrances for men: the best options and how to choose the right one
If there is one fragrance category that has won men over in recent years, it is Arabic perfumes. The reason is simple: they are distinctive, long-lasting scents that make an... Read more...
Visible socks: the surprise detail of fall 2026 (and how to wear them well)
Until a few seasons ago, they were something to hide. Today, they are the first detail people notice: visible socks - the ones that intentionally peek out from the shoe,... Read more...
adidas Samba: the complete guide (models, fit, how to style them, and how to clean them)
The adidas Samba went from indoor football pitches in the 1950s to streets around the world, becoming one of the most-loved sneakers ever. They are among the most requested styles... Read more...
How to style UGG boots: an outfit guide by model and occasion
UGGs have made a leap: from “house shoes” to a fully fledged style statement. But styling them well isn’t a given - the sheepskin sole is substantial and needs to... Read more...
adidas XLG: complete guide to models, colors, sizes, and styling
The chunky sneaker isn't going anywhere; in fact, the maxi sole has become the signature of the moment, and adidas has interpreted it through the XLG family. These are the... Read more...
Lacoste polo shirts: the styles and how they really fit
The Lacoste polo is one of those garments that never goes out of style: you buy it once and wear it for years, on its own in summer and under... Read more...
Fall-Winter 2026-2027 shoes: the trends (and the styles you really need)
Every season, the runways showcase everything, but in-store we can clearly see which shoes customers actually end up wearing. The good news for the coming cold season is that comfortable,... Read more...
School Backpack 2026: How to Choose One (and the Sprayground Styles of the Moment)
A school backpack is the back-to-school purchase that students think about most - and the one parents would like to last all year without coming apart at the seams. The... Read more...
How to clean sheepskin UGG boots without damaging them (the boutique guide)
UGGs have a drawback and a benefit in the same thing: the soft sheepskin that makes them so comfortable is also delicate. All it takes is a sudden rain shower... Read more...
Timberland Boat Shoes: A Guide to Fit, Finding the Right Size, and Styling Them
Timberland boat shoes fit snugly, unlike boots: the guide to choosing the right size, styling them for summer, and making them last for seasons. Read more...
Faux fur: faux fur takes center stage again this fall-winter season
Faux fur is everywhere again, and this time as a piece that demands attention: the synthetic fur jacket has once again become the statement piece of the cold-weather wardrobe, after... Read more...
The colors of autumn-winter 2026-2027 (and how to really style them)
The cold-season palette can be summed up in one line: bordeaux leads the way, warm neutrals form the base (chocolate, caramel, cognac), olive acts as its natural complement, and bold... Read more...
Mob wife and animal print: how to wear the fall-winter print without overdoing it
The mob wife aesthetic is the style that has brought animal print back to the center of the wardrobe this fall-winter: fur, gold, dark lipstick and leopard print, the unapologetic... Read more...
UGG: Tazz, Tasman, Classic Mini or Ultra Mini? The guide to choosing
If you’ve made it here, the question is almost always the same: a clog you can slip on like a slipper or a low boot? This is the first split,... Read more...
adidas Samba vs Gazelle vs Spezial: which one to choose
If you’ve made it here, it’s because you’ve seen all three and can’t decide. Let’s put things in order: the Samba is the lowest, narrowest and most tapered, the one... Read more...
adidas Taekwondo Mei: how to style them and which size to choose
The adidas Taekwondo Mei is the ballet sneaker that has been everywhere for months: rounded toe, low and supple upper, elastic at the instep and - in the version we... Read more...
What to buy in the 2026 summer sales: the 7 pieces truly worth investing in
The honest guide to the 2026 summer sales: the 7 purchases worth investing in, the classic mistakes to avoid, and how to recognize genuine discounts. Read more...
UGG Lowmel: the sneaker you wouldn’t expect from UGG (and why everyone is looking for it)
If you searched for "UGG Lowmel", you have probably already realized one thing: this is not the usual UGG. No boots, no visible shearling, no winter aesthetic. The Lowmel is... Read more...
Niche perfumes: what they are, how to choose them, and the brands to know in 2026
At the latest edition of Esxence in Milan — the international trade fair for artistic perfumery — one fact said more than any trend report: Italian consumers' interest in niche... Read more...
Samba muccate: the sneaker everyone wants (and how to tell if it’s authentic)
You’ve seen them everywhere - on feeds, at fashion weeks, on the feet of those who know what they’re looking for. The Adidas Samba OG cow print have become the... Read more...
Pinko Belt: The Ultimate Guide to Love Birds Sizes and Styles
What size should you get for a Pinko belt? Size chart in cm, the trick to measure yourself in 30 seconds, and the differences between the 2, 3, and 4... Read more...
UGG: how do the Classic, Tasman, Tazz and Lowmel fit?
Do UGGs run large or small? The model-by-model guide (Classic, Tasman, Tazz, Lowmel), the conversion chart, and the half-size trick. Read more...