The Edit
The best-selling brands and products at Vittorio Citro. No opinions: real sales data, straight from our shop floor.
Ranking based on actual in-store and e-commerce sales over the past few weeks. Position reflects units sold; badges indicate the trend compared to the previous month.
Tops 10 brands
A quick overview. Below, every brand in detail.
Brands of the month
Ten brands, ranked by sales. Each comes with a fun fact and why it's trending.
adidas' heritage line, founded in Germany in 1949; the trefoil logo dates back to 1971.
Why it's trendingBack on top: the XLG Runner Deluxe 2.0 is the best-selling shoe for the second month in a row, with the Handball Spezial close behind.
Discover the collection →Founded in 2009 and inspired by the jet set of the island of Saint-Barthélemy: embroidered clutches and beach towels are its signature hit.
Up one place without the beach towels: in September, the teddy phone bag and the velvet Aline clutch are selling, the first pieces of fall.
Discover the collection →Streetwear brand founded in New York in 2010, recognized for its backpacks with shark mouths and 3D prints.
With the back-to-school rush over, it leaves the top spot but remains on the podium with the brown Sharks in Paris clutch.
Discover the collection →Italian fashion house founded in 1988, recognized for its Love Bag with swallow-shaped clasp.
Fourth place for the third month in a row, and the Mia 13 ankle boot joins the bags.
Discover the collection →Founded in California in 1978, when Australian surfer Brian Smith brought sheepskin boots to the beaches of Pacific Beach.
Why it's risingEnters the Tops 10 with the first cold snap: the Disquette Heritage shearling slippers are its best-selling style of the month.
Discover the collection →Founded in Buffalo in 1920, it has made the official caps of American baseball since 1934.
Why it's risingUp two places: the Yankees 9FORTY is no longer just a summer hat.
Discover the collection →
A brand from the Max Mara Group, based in Reggio Emilia: the house’s tailoring applied to everyday wardrobes.
Why it's risingEnters the Tops 10 as office returns: double-breasted blazers, silk shirts and high-waisted trousers.
Discover the collection →
In 1873, Levi Strauss and tailor Jacob Davis patented riveted work pants in San Francisco: that’s where jeans were born.
Why it's risingThe biggest leap of the month, from 25th to 8th place: September is jeans season.
Discover the collection →
The line was launched in 1981 as the younger sister of the Milan fashion house; the eagle is its signature.
Why it's risingIt slips a few places but remains in the rankings, with Essentials T-shirts in Pima cotton.
Discover the collection →The first eight-eyelet boot, the 1460, was made in England on April 1, 1960, with an air-cushioned sole invented by German doctor Klaus Märtens.
Why it's risingEnters the Tops 10 with the Adrian tassel loafer: before ankle boots, September is when shoppers buy loafers.
Discover the collection →September brings a wardrobe change: backpacks make way for shearling, velvet and denim.
With back-to-school season over, Sprayground is taking a back seat and adidas is back on top. But the real news is who's joining the list: UGG, Marella, Levi's and Dr. Martens, four new brands in the Tops 10, all with autumn pieces. MC2 Saint Barth is rising too: known for beach towels in summer, it gains ground with the velvet and teddy fabric of its phone bags.
Products of the Month
The ten best-selling items, one by one. Tap to discover them in the shop.
Brands on the move
The three brands that gained the most ground this month.
From twenty-fifth to eighth place in a month: jeans are back in the wardrobe, and the XL Straight with its wide leg is the brand’s best-selling style.
As soon as the first chill sets in, shearling slippers make a comeback: the Disquette Heritage kicks off the UGG season, and the real cold is yet to come.
The back-to-office wardrobe: double-breasted blazers, silk shirts and high-waisted trousers bring Marella into the Tops 10.